About this calculator
A margin calculator returns the gross profit and gross margin percentage from a revenue and cost figure. Enter what you sold something for (revenue) and what it cost you to earn that revenue (cost of goods sold), and the calculator gives you the profit in Rand and the margin as a percentage of revenue.
The formula is Margin % = (Revenue − Cost) ÷ Revenue × 100. Because the denominator is revenue rather than cost, margin is always less than the equivalent markup — a 50% markup produces a 33.3% margin, and a 100% markup produces a 50% margin.
Margin is the single most important product-level KPI in retail and services. Track it per SKU, per client and per month to spot silent erosion — discounting, rising input costs and product mix shifts all show up first in margin trends. In South Africa, retail net margins are frequently in the single digits, while service and software businesses regularly clear 20–40%. Benchmark only against businesses of similar size and sector.
How to use it
- 1Enter revenue. The sale price (or total revenue for a period).
- 2Enter cost. The cost of goods sold, or total costs for the period.
- 3Read profit. The absolute Rand profit.
- 4Read margin. The margin as a percentage of revenue.